MARTINI RITUALS
with Stephen Webster

What does your day-to-day routine look like - do you have any rituals?
I wake up quite early but stay in bed and read the news on my phone. Once I reach my maximum capacity for bad news, I get up. Depending on the day, I may have my personal bully booked for a very one-sided boxing session. We conduct this on the square where my flat is situated. I estimate that our bout is visible from each of the 100 or so apartments that have a view of the square. Despite these premium ringside positions, we haven’t yet managed to work out a practical fee structure for such prime-time entertainment.
If I’m travelling and have no bully, my daily constitutional switches to the ‘hotel workout’. This has been devised by the bully to occupy minimal space (a modest hotel room) and time (20 mins), but to maximum effect. Due to my advanced years, I have more recently opted for the less demanding ‘hospital workout’: same time and space, lower impact.
I moisturise everyday, and on weekdays I take one stop to Bond Street on the Elizabeth line and head to my Mayfair studio or our boutique in the Burlington Arcade - that is, if I’m not travelling (writing this on a flight to Phoenix, AZ). I split my week. On weekends we are in our home in Kent, and weekdays are spent in London, with at least three or four evenings occupied with London-based social activities. I’m a firm believer that if you live in the city and tolerate all the aggravations and intrusions of London life, then you’d better enjoy the many amazing cultural and social things that are there to compensate for the crap bits.
What does your end-of-day routine look like?
Since opening No Regrets Lounge last summer, a speakeasy located underneath our boutique, I have really enjoyed popping in, chatting to, or having a drink with customers. It still feels a little cheeky that I have my own licensed bar, but I think I’m cut out for it.
You’ve always blurred the lines between art, design and experience - what inspired you to take that spirit beyond jewellery into the world of cocktails and hospitality?
We established the first manifestation of the No Regrets concept above our flagship boutique on Rodeo Drive, Beverly Hills. The idea was to use the space as a platform to share with our clients the things that I found inspirational or simply enjoyed. Over the years, we had guest chefs (mostly London’s favourite, Mark Hix), artists, poets, photographers, sculptors, musicians, DJs, and conversations between myself and inspirational guests. The space took on a life of its own. When we finally closed the doors to the boutique, pre-Covid, the one thing we all missed was the No Regrets Lounge.
During Covid, my friend in Ohio called to say he was opening a jewellery store in Nashville and offered me the opportunity to open a No Regrets Lounge adjacent. I jumped at that. We designed it during lockdown and opened the doors as soon as we could after the BS was over. By this stage, we were starting to make and sell the barware used on the premises. Despite this being new territory for us and, subsequently, a steep learning curve, we applied ourselves and our inner Rock’n’Roll DNA and filled the shelves with glasses and tools that carried our unmistakable trademark aesthetic. The lounge and live music area are hopping and now part of the Nashville landscape. When it came time to open a new boutique in London, there was no question that this would also include an NRL. This time around, the bar is completely licensed, complete with amazing art created by my friends, a record player, and a pretty comprehensive vinyl collection. Guests can enjoy cocktails prepared by master barman Nick Strangeway in what has become London’s best- and worst-kept secret snug.
When you’re designing, do you have any creative rituals or habits that help you get into the right mindset?
My day job is to create things that people enjoy, cherish, and use to mark milestone occasions. There is a permanence to fine jewellery and silverware. This has given me the most exciting and incredible life adventure (literally) that I could ever have dreamed of. Along the way, I never stop discovering and experiencing things or moments that inspire me and that I can build into stories that we can turn into physical pieces of jewellery or objects for the home. It’s not so much a ritual, but more like living life to the full and sharing it.
What do you want guests to experience when they step inside No Regrets?
First and foremost, I want people to enter the subterranean, womb-like snug (that is No Regrets) and immediately relax into the warm embrace that is waiting behind the velvet curtain. The deep oxblood colour saturation, the art, photography, and objects, accompanied by an eclectic mix of music from the vinyl records playing in the background, are undeniably seductive. And that is before Nick sashays over with the completely unique drinks menu.
The Flight of Martinis is such a strong signature - what inspired it, and what do you think makes the martini such an enduring icon?
The house signature drink is, of course, the now-famous ‘Flight of Martinis’. Inspired by the only cocktail I really enjoy - my tipple being five parts gin, one part dry vermouth, with a twist. The flight part came from the wine bar in the basement of Fortnum & Mason. I used to occasionally meet then CEO Ewan Venters for a flight of wine and a catch-up in the early evening. Until then, I had no idea that a flight of wine was a thing. I loved the idea of being able to taste three small measures rather than a normal single glass.
I only associated it with those occasions until, when I was telling Ewan about my plans for the London No Regrets martini bar, he reminded me of how taken I was by the concept of a flight. Our flight consists of three mini martinis served on a tray engraved with “Enjoy your flight”. The three can be selected from the full martini menu of 12 options, each with a gin, vodka, or blended Vespa base. Despite Nick assuring us that the three minis are the equivalent of one standard martini measure, we beg to differ. One flight and you’re flying. They are, of course, exquisitely prepared by a true master and combined with a true experience. Before the connecting flight, we recommend the house snack: the Sex & Drugs & Sausage Roll. A square meal in the round.
What’s next for you?
We have at least three potential and exciting launches and collaborations coming up over the year ahead. In the spring, we launch our most exciting men’s capsule collection, The Magnificent 7. That’s all I can say right now. We are so lucky to be constantly busy, designing and making beautiful and meaningful pieces. The world is full of uncertainty, which makes everyone anxious and nervous about what lies ahead. During these times, people often consider everything they spend. Our unique combination of a bit of Rock’n’Roll and exceptional craftsmanship not only provides people with pieces that will be around for a very long time, but also touches something that nearly all of us have. Whether it defines us or is buried somewhere in there, we all have a wild side - and hopefully with No Regrets.
LEARN MORE ABOUT STEPHEn WEBSTER AND NO REGRETS HERE